Our Founder and CEO, Sabrina Johnson started Essina 15-years ago and has progressed into a broad and innovative Strategic Financial Advisory practice serving the Alberta Trades small business community. Originating from a small Bookkeeping firm, Sabrina knew that the practice of Bookkeeping was not just about “data entry” but using this data to open up a new and insightful world for Alberta Trades Business.
Since then, Essina Bookkeeping has grown its portfolio and as such has become Essina Business Financial Services. Our team continues its mission and passion in partnering with the Alberta Trades Businesses in helping them understand the language of their business – NUMBERS – and as such, continues to help drive their business’s growth!
Essina Business Financial Services is devoted to the ongoing success of Alberta’s Trades small business by streamlining their business financial systems and providing deep financial direction to those that are dedicated to driving and building their business.